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Agriculture news goes mobile

June 1st, 2010 by Karlie Justus

Last month, Dairy Today launched a new digital version of its magazine to allow readers to view its dairy news, features and columns online. But what if you’re not in front of your computer screen?

mobile

Several industry outlets also have mobile options for agriculture professionals:

  • AgWired Mobile: Sign up by texting 46786 to “agwired” and you’ll receive updates from the sites. AgWired.com is also optimized to be viewed using your mobile phone’s browser.
  • Brownfield: Brownfield Mobile, a customized news service that stays on top of agriculture industry news, also hosts market figures, audio updates and weather forecasts.
  • Truffle Media: Truffle publishes several podcasts, including PoultryCast, DairyCast, SwineCast, BeefCast and CropVillage. These are available for free via iTunes, which makes it handy to upload to an iPod and listen on the go.
  • Dairy Herd Management: This publication utilizes scan codes, which look very similar to the bar codes you see in the grocery store, to allow readers to access content on their smart phones and learn more about advertisers. Find the scan (or “QR”) codes in the front and back of each month’s magazine.

Do you know of other handy mobile ag applications? If you have a smart phone, what apps have you found useful?

Rick Van Genderen interview about BASF Plant Science

February 22nd, 2010 by Karlie Justus

Rick Van Genderen, director of global value chain management feed and agronomics for BASF, was at the  BASF Innovation Into Action Symposium in Grapevine, Texas, this week. He spoke with Cyndi Young from Brownfield ag news (which you can follow on Twitter @brownfield) on Tuesday about BASF Plant Science, the company’s plant biotechnology arm, and its commitment to trait technology. This commitment to animal feed led to the creation of NutriDense, and in the future will lead to additional trait technologies for better crops.

Watch the clip below to hear Rick talk about BASF Plant Science, and read the entire BASF Pipeline article by Brownfield.

To learn more about BASF Plant Science’s commitment to plant biotechnology, check out the About Us section of the NutriDense Web site.